Interactive Workshops Re-brand

Identity shift for London-based, learning agency, Interactive Workshops (IW).

interactiveworkshops.com

StudioPYMK worked with IW to re-brand their expanding agency. The logo was refined and largely remained the same, while the brand was built around that as the foundation.

The colour palette was clarified, various style devices were created and a set of brand guidelines were produced to summarise and define the ethos of IW. This was applied to their printed collateral and digital presence.

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